THE ORCHIDARIUM®
THE SCIENCE OF ORCHIDS
THE ORCHID, A WONDER OF LONGEVITY
Queen in the plant kingdom with its 30,000 species, the orchid is a fascinating flower playing with time. It possesses prodigous cellular longevity mechanisms, enabling it to bloom for years. Its beauty remains intact, as on the first day. Some even live to be a hundred years old. The orchid is an inexhaustible reservoir of discoveries for science.
THE ORCHIDARIUM®: THE FIRST RESEARCH AND PRESERVATION CENTRE
EVER DEDICATED TO THE ORCHID
For more than 15 years, Guerlain has been searching for the orchid's secret of longevity. This is why it created the Orchidarium®, the first research centre ever dedicated to studying the biological and cosmetic properties of an ingredient. Three centres of expertise explore the fascinating world of orchids to select powerful molecules in order to offer women cutting-edge anti-ageing skin care.
THREE CENTRES OF EXPERTISE
Coordinated by Doctor Frédéric Bonte, the Orchidarium® is made up of three centres with experts who explore, study and protect orchids.
THE EXPERIMENTAL GARDEN
Geneva, Switzerland
This exceptional 600-m2 greenhouse is home to more than 3,000 species. Under the aegis of ethnobotanist is François Gérard, the orchids are studied throughout the year. The aim is to understand how they function et to define the most favourable conditions for their development in order to identify the most performing orchids in the cellular longevity field.
THE RESEARCH LABORATORY
Geneva, Switzerland
This research unit headed by Quentin Favre Godal analyses the phytochemical properties of orchids to identify and isolate ongevity molecules. This work has been the subject of 7 patents, 3 theses and more than 60 internatonal scientific publications.
THE EXPLORATORY RESERVE
Yunnan, China
The Tianzi Nature Reserve, one of the pillars of biodiversity in the world, is today managed by Minguo Li-Margraf. She studies orchids over more than 400 hectares, protects and reintroduces endangered plants by restoring their ecosystem.
GUERLAIN'S REVELATION: 3 EXCEPTIONAL ORCHIDS SELECTED AMONG 30,000 SPECIES
After 18 years of research, Guerlain has revealed the secret of orchids' longevity with the selection of 3 exceptional orchids from more than 30,000 species. A wonder of longevity, the orchid is the quintessence of the Orchidée Impériale exceptional complete care range.
THE EXTRAORDINARY DUO OF ORCHIDS : THE GASTRODIA ELATA AND THE NEW DENDROBIUM FIMBRIATUM
Gastodia elata: recognized in traditional medicine, its precious active fraction extracted from its particularly dense roots possesses exceptional properties.
Dendrobium fimbriatum: an epiphytic orchid that lives on trees, with incredible bundles of aerial roots from which it draws all its longevity.
THE GOLD NOBILE ORCHID, A MASTER OF LIGHT
Endemic to the Himalayan region, it has inherited the ability to combine several photosynthesis mechanisms to turn the sun's light into real vital energy. The light diffused by its petals is 68% more intense compared to an ordinary white orchid¹.
Guerlain has captured this phenomenal vital energy intact thanks to a cutting-edge biotechnological method², concentrating 27 of this prodigious orchid's fundamental molecules³ at the heart of the Orchidée Impériale Gold Nobile skincare line.
¹Instrumental test on a petal of Dendrobium nobile versus Phalaenopsis amabilis. ²Made in Europe. ³Identification by phytochemical analysis.
THE BLACK ORCHID: CYCNOCHES COOPERI
A rare and powerful orchid, native to Peru¹. Gifted by remarkable mechanisms of adaptation to its environment, it is capable of living by changing sex to maximise its survival. A true talisman of youth. The Black orchid is at the heart of Blackimmune™ Technology, which acts on 95% of the cells involved in the skin’s self-defence to maintain its youthfulness².
¹Grown. ²In vitro test on ingredients.
3 EXCEPTIONAL LINES
GUERLAIN'S COMMITMENT TO PROTECTING ORCHIDS
For more than 10 years, Guerlain has been committed to protecting orchids in their natural habitat. A reforestation programme has restored the endemic habitat of orchids, with almost 20,000 orchids replanted in the Tianzi Mountain Nature Reserve in Yunnan, China, one of orchids’ oldest birthplaces in the world.