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ROUGE G VELVET

VELVET MATTE LIPSTICK – REFILL

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Guerlain commits to the bee, sentinel of the environment

ROUGE G, THE CUSTOMISABLE ULTRA-CARE LIPSTICK

Capacity : 3.5 G

AN ICONIC VELVET MATTE FINISH COMBINING LONG WEAR AND COMFORT

This new-generation Rouge G Velvet formula boasts an ultra-light enveloping texture for a bare-lips sensation and 16-hour comfort¹. It smooths and coats lips in unequalled softness for a velvety result, ensuring exemplary hold for 12 hours².

Rouge G Velvet is available in an exclusive colour palette designed for all styles and skin tones.
Each shade has been meticulously formulated by the Guerlain laboratories with high-impact colour pigments incorporated one by one and boosted by the colour-enhancing power of Abyssinian oil for vibrant, luminous hues.

¹Self-scoring on 32 subjects.
²Instrumental test on 25 subjects.

A WEALTH OF CARE

89% skincare-based¹, Rouge G Velvet’s formula incorporates an exclusive complex created with lily flower paired with sweet almond oil with smoothing, hydrating and plumping properties². It protects lips and improves regeneration.²

Instantly softened, lips are hydrated and 45% smoother³, for 16-hour comfort⁴. After four weeks, their regeneration is optimised by 37%⁵ . Lips are visibly plumped and shaped; they are more beautiful day after day, even without make-up.

¹Average skincare base percentage, excluding pigments and shimmer, in the Rouge G range: Rouge G Velvet – minimum of 81%, Rouge G Satin – minimum of 89%.
²In vitro ingredient test.
³Instrumental test on 25 subjects.
⁴Self-scoring on 32 subjects.
⁵ Dermatological clinical test on 30 subjects.

A PRECIOUS ECO-DESIGN

Rouge G has been reinvented in a new radiant golden adornment revealing its secret double mirror.

The weight of this jewel case has been reduced by 19% and its manufacturing process optimised, allowing a 30% reduction in CO2 emissions compared to the previous generation of Rouge G cases¹.

Intended to be refilled, kept and passed on, Rouge G underlines the customisation of its iconic case through designs crafted in a chic, timeless style. Desirable items that are reinvented over the seasons, to collect at will.

The new Rouge G cases are only compatible with the new-generation refills and vice versa.

¹A complete Rouge G and a refill.

A WORD FROM VIOLETTE, GUERLAIN MAKEUP CREATIVE DIRECTOR

“RED – THE COLOUR OF UNIVERSAL BEAUTY – IS ENDLESS; IT COMES IN SO MANY DIFFERENT SHADES… WHEN YOU’RE LOOKING TO CREATE A BEAUTIFUL RED FOR LIPS, THE SLIGHTEST GRAM OF PIGMENT PLAYS A PART IN THE RESULT. A DROP OF YELLOW OR A TOUCH OF PINK CAN CHANGE EVERYTHING.”

Violette, Guerlain Makeup Creative Director

ENDLESSLY CUSTOMISABLE LIPSTICK

STEP 1: Choose your shade.

STEP 2: Choose your case.

STEP 3: Engrave your mirror.

IN THE NAME OF BEAUTY

GUERLAIN IS COMMITTED AND TAKES ACTIONS

Since 2007, Guerlain is committed to preserving biodiversity, innovating sustainably, acting for the climate and creating a positive social impact. Above all, we seek to protect one of Nature’s most precious wonders: bees.

Discover

DISCOVER THE "SIGNATURE RED" LOOK BY VIOLETTE

Violette, Guerlain Makeup Creative Director, reveals her beauty tips for velvety and perfectly defined lips.

RECREATE THE LOOK

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