NEW
ROUGE G VELVET

VELVET MATTE LIPSTICK – REFILL

Customize your lipstick in 3 steps.

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3 samples offered to discover Guerlain’s expertise in skincare, makeup and fragrance

Guerlain commits to the bee, sentinel of the environment

ROUGE G, THE CUSTOMIZABLE ULTRA-CARE LIPSTICK

Capacity : 3.5 G

AN ICONIC VELVET MATTE FINISH COMBINING LONG WEAR AND COMFORT

This new-generation Rouge G Velvet formula boasts an ultra-light enveloping texture for a bare-lips sensation and 16-hour comfort¹. It smooths and coats lips in unequalled softness for a velvety result, ensuring exemplary hold for 12 hours².

Rouge G Velvet is available in an exclusive colour palette designed for all styles and skin tones.
Each shade has been meticulously formulated by the Guerlain laboratories with high-impact colour pigments incorporated one by one and boosted by the colour-enhancing power of Abyssinian oil for vibrant, luminous hues.

¹Self-scoring on 32 subjects.
²Instrumental test on 25 subjects.

A WEALTH OF CARE

89% skincare-based¹, Rouge G Velvet’s formula incorporates an exclusive complex created with lily flower paired with sweet almond oil with smoothing, hydrating and plumping properties². It protects lips and improves regeneration.²

Instantly softened, lips are hydrated and 45% smoother³, for 16-hour comfort⁴. After four weeks, their regeneration is optimised by 37%⁵ . Lips are visibly plumped and shaped; they are more beautiful day after day, even without make-up.

¹Average skincare base percentage, excluding pigments and shimmer, in the Rouge G range: Rouge G Velvet – minimum of 81%, Rouge G Satin – minimum of 89%.
²In vitro ingredient test.
³Instrumental test on 25 subjects.
⁴Self-scoring on 32 subjects.
⁵ Dermatological clinical test on 30 subjects.

A PRECIOUS ECO-DESIGN

Rouge G has been reinvented in a new radiant golden adornment revealing its secret double mirror.

The weight of this jewel case has been reduced by 19% and its manufacturing process optimised, allowing a 30% reduction in CO2 emissions compared to the previous generation of Rouge G cases¹.

Intended to be refilled, kept and passed on, Rouge G underlines the customisation of its iconic case through designs crafted in a chic, timeless style. Desirable items that are reinvented over the seasons, to collect at will.

The new Rouge G cases are only compatible with the new-generation refills and vice versa.

¹A complete Rouge G and a refill.

A WORD FROM VIOLETTE, GUERLAIN MAKEUP CREATIVE DIRECTOR

“RED – THE COLOUR OF UNIVERSAL BEAUTY – IS ENDLESS; IT COMES IN SO MANY DIFFERENT SHADES… WHEN YOU’RE LOOKING TO CREATE A BEAUTIFUL RED FOR LIPS, THE SLIGHTEST GRAM OF PIGMENT PLAYS A PART IN THE RESULT. A DROP OF YELLOW OR A TOUCH OF PINK CAN CHANGE EVERYTHING.”

Violette, Guerlain Makeup Creative Director

ENDLESSLY CUSTOMISABLE LIPSTICK

STEP 1: Choose your shade.

STEP 2: Choose your case.

STEP 3: Engrave your mirror.

IN THE NAME OF BEAUTY

GUERLAIN IS COMMITTED AND TAKES ACTIONS

DISCOVER THE "SIGNATURE RED" LOOK BY VIOLETTE

Violette, Guerlain Makeup Creative Director, reveals her beauty tips for velvety and perfectly defined lips.

RECREATE THE LOOK

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